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Minggu, 26 Januari 2014

What You Should Know About Mobile Search Engine Optimization

By David John


When we're talking about Search Engine Optimization for mobile devices, there's this vague consensus that all website owners should do it. After all, more and more people are right now surfing the Internet through their smart phones, tablets and iPhones.



For example, if a person is looking for a hardware store in an area, they will most likely do a search on the internet from their smart phone, and input something like, 'downingtown hardware' and hopefully your store will be first in line.

Mobile phones may be found in various shapes and sizes but they can never compare to your regular PC. They have a much smaller display and they have less computing energy. This means that, in general, regular websites do not perform well on mobile devices, unless if a website has been optimized for mobile.

Then you need to optimize for the regular Google organic search, where if someone 'Googles' "hardware stores downingtown," you are on the first page at the top. This is going to cause people to find your store while they are out shopping, getting ready to go shopping, or just thinking about it.

Nobody knows just how many do their research through their mobile devices, but considering the number of people using mobile devices, it's fair to say there are enough people who do, prompting Google to change its algorithms for ranking. One known factor for mobile SEO is for a website to function properly. There shouldn't be any videos that don't play or URLs that point to a different web page.

Another factor in ranking for SEO are the search keywords themselves. But that's stuff for another article.




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