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Sabtu, 18 Juli 2015

How LED Lights Augment Point of Purchase Display

By Michael Zhang


Point of purchase displays must attract attention. Their job is to focus your clients on a product that they'll wish right away. But there's plenty of competition. So how do you make a display stand proud of the rest? LED light panels are a good place to begin. Some of the ways LED lights enhance point of purchase displays include: Power over how buyers view a product on display. Minimum upkeep and long-life. Highly cost efficient. Product-friendly. Let's take another look at each one of these benefits

LED Light Panels Attract Interest

First and foremost, effective lighting pulls folk in. By illuminating a point of purchase display, you instantly add a distinguishing factor that gives the customer an incentive to focus on a choice product or promotion. This approach works even in well-lit retail environments, as focused LED light panels change the mood of the chosen display and set it aside from the broader store. That mood is a very important element, because it will give you greater power over the way the buyer feels about the product displayed. Different colours evoke different feelings. When the type of lighting is in synchronization with the product, it increases the possibility of making a sale

Cool to the Touch, Light on the Pocket

From a practical standpoint also , LED lighting is the best way to go re both cost and feel. Energy efficiency has become a very important consideration in recent times, as enterprises look to environmentally-friendly options and the associated cost savings. The numbers speak up for themselves; LED lighting uses around 75% less energy than other lights and lasts for as long as 30,000 hours, approximately 20 times longer than standard possibilities. Maintaining LED lighting displays is much easier than florescent and traditional bulbs. Even if they do eventually need changing, LED lights are cool to touch, making the method quick and efficient.

Protect the Products

As advantageous as it is to attract attention to products with a smart lighting solution, it's no good if those self same lights stain and damage the merchandise. LED lighting prevents this from taking place, permitting products to sit on display for lengthy amounts of time without being ruined. From every angle, LED lighting shines through as the right way to improve point of purchase displays.




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