It was in 1805 that the very first operative refrigeration was designed by Oliver Evens The system would collect heat from the interior by moving vaporized refrigerant through the coils. This heat would be transferred to coils and moved to the outside where it was released. The vapor would return to a liquid state where it recycled for use again. In 1894, Jacob Perkins was successful in making the first practical appliance using this technique. The old days of the icebox were gone and every home had a refrigerator.
Today we take for granted that we have such at thing as refrigeration. However, when it starts malfunctioning, it creates a problem. Purchasing a new one becomes an option now. Someone at the store has to sell us that refrigerator. He is the salesman of the refrigerator.
If you are a modern salesman, what are tricks you would adopt to sell ?
One very important trick is to be an advisor to your clients. By being one, you would be able to understand about their requirements. That way, you earn their trust, which is extremely valuable. If they trust you, then you would be the person whom you would turn to when they want to go for a new refrigerator.
Another trick is to provide you with three choices. The first one is the priciest. This would automatically make the third one the lowest. When you give anyone three choices, they tend to gravitate to the middle one because it seems safe. Obviously, the middle one would neither would be the cheapest nor the costliest. The center one just feels right.
Know your products solid. You should be ready to answer any questions they have. You should also be able to explain the pros and cons of the product to the buyer. You want to build trust right from the start. You should also be prepared to explain the advantages of your product over the competition.
Have full confidence in the product you sell. Know that it is quality, and just what the customer wants and needs. Communicate that confidence by making eye contact when you speak to our prospective customers. When you speak about the product your enthusiasm should come out. Get into the buyer's shoes. Feel and utilize the buyer's emotions. Think about what would be your feelings if you are the buyer. How would you feel after you bought this particular model? Your sales pitch should concentrate on these feelings. Picture to them how they will feel when they have this installed in their home.
It would also be good to make them see how things would improve with this product. Go for it. They came in to purchase a refrigerator. You can tempt them by explaining the good features of the product and how it would enhance the quality of their lives.
Finally, build long-term trust through thinking long term. This would make them return to you, even if they do not buy now.
Avoid lying to your customer. They are intelligent beings who can figure things out. Be up front and honest with them. Once they think you have lied to them in anyway, you have lost their trust.
Follow up on your sales. Be there for them and help them to appreciate what they have just purchased. Make sure they get any refrigerator rebates they are eligible for. This would enable you to win their trust and build an long lasting connection. That means more sales for you and confidence in your salesmanship.
Today we take for granted that we have such at thing as refrigeration. However, when it starts malfunctioning, it creates a problem. Purchasing a new one becomes an option now. Someone at the store has to sell us that refrigerator. He is the salesman of the refrigerator.
If you are a modern salesman, what are tricks you would adopt to sell ?
One very important trick is to be an advisor to your clients. By being one, you would be able to understand about their requirements. That way, you earn their trust, which is extremely valuable. If they trust you, then you would be the person whom you would turn to when they want to go for a new refrigerator.
Another trick is to provide you with three choices. The first one is the priciest. This would automatically make the third one the lowest. When you give anyone three choices, they tend to gravitate to the middle one because it seems safe. Obviously, the middle one would neither would be the cheapest nor the costliest. The center one just feels right.
Know your products solid. You should be ready to answer any questions they have. You should also be able to explain the pros and cons of the product to the buyer. You want to build trust right from the start. You should also be prepared to explain the advantages of your product over the competition.
Have full confidence in the product you sell. Know that it is quality, and just what the customer wants and needs. Communicate that confidence by making eye contact when you speak to our prospective customers. When you speak about the product your enthusiasm should come out. Get into the buyer's shoes. Feel and utilize the buyer's emotions. Think about what would be your feelings if you are the buyer. How would you feel after you bought this particular model? Your sales pitch should concentrate on these feelings. Picture to them how they will feel when they have this installed in their home.
It would also be good to make them see how things would improve with this product. Go for it. They came in to purchase a refrigerator. You can tempt them by explaining the good features of the product and how it would enhance the quality of their lives.
Finally, build long-term trust through thinking long term. This would make them return to you, even if they do not buy now.
Avoid lying to your customer. They are intelligent beings who can figure things out. Be up front and honest with them. Once they think you have lied to them in anyway, you have lost their trust.
Follow up on your sales. Be there for them and help them to appreciate what they have just purchased. Make sure they get any refrigerator rebates they are eligible for. This would enable you to win their trust and build an long lasting connection. That means more sales for you and confidence in your salesmanship.
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